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Print Production

Find books and case studies on variable data printing (VDP), personalized URLs (PURLS), direct mail production, print materials, personalization and workflow tactics.
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Cover image for PURLs for Profit by DirectMarketingIQ

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Cover image for Cracking the QR Code by DirectMarketingIQ
Cracking the QR Code
Cracking the QR Code outlines how to seamlessly incorporate QR codes into your marketing campaign. Available as a PDF.Who's not talking about QR codes lately? Since appearing on the U.S. marketing scene two years ago, QR codes have revolutionized the way businesses promote their products and...
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Cover image for PURLs for Profit by DirectMarketingIQ
PURLs for Profit
Your everything-you-need-to-know guide to personalized URLs, including: Best Practices on why they work, campaign strategy, multichannel creative, analytics, and 10 Case Studies. Available as a PDFYour everything-you-need-to-know guide to personalized URLs, including: Best Practices on why they work, campaign strategy, multichannel creative, analytics, and 10 Case Studies.A...
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Price: $47.00


Cover image for Variable Data Printing Case Studies by DirectMarketingIQ
Variable Data Printing Case Studies
Six Case Studies showcase the new sophistication and outstanding ROI of VDP campaigns. Variable data printing (VDP) works! Available as a PDF.Six Case Studies showcase the new sophistication and outstanding ROI of VDP campaigns. If you’re thinking about purchasing this case study collection about variable data printing...
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